A graduate of the Slade School of Fine Art, Alexander copy-writes, shoots, edits and directs. His commercial work is characterised by a dry sense of humour, with a touch of playfulness and fun.
He was Content Creator at the London advertising agency BMB, where he set up their in-house film department - directing TV commercials for Hula Hoops, and numerous adverts for social media.
Alexander has worked with brands such as Samsung, Thomson Holidays, Kate Spade, Deliveroo, Scania, Microsoft, LinkedIn, Dairylea, Rubicon, Heathrow, Legoland, Jaguar, and New Balance.
He also edited two cult Daniel Avery music videos, and has directed the film production behind high-profile political campaigns.
Alexander previously developed a feature documentary with the Oscar-winning producer of ‘Amy’ and ‘Senna’, James Gay-Rees, and his first short film 'Gallery Girl' won an 'Audience Choice Award' at the Santa Monica Independent Film Festival.
His latest short film ‘The Name of the Prime Minister’ is executive produced by Trevor Beattie and is currently touring round the international film festival circuit.
He lives and works in Soho, London.